Aug 29, 2017

Burger King launches WhopperCoin crypto-cash in Russia

Fast-food chain Burger King has launched its own crypto-currency, called WhopperCoin, in Russia. Burger King has partnered with crypto-cash start-up Waves to create and run the scheme. The current cost of a Whopper in Russia suggests customers will be able to get a free sandwich for every five or six they buy with real money. Ivan Shestov, head of external communications at Burger King Russia, said the scheme turned the Whopper into an "Investment vehicle". On social media, some people reported that they had already managed to claim whoppercoins after eating at a Burger King in Russia.

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