Jan 23, 2024

Netflix sign-ups surge by most since pandemic

Netflix sign-ups boomed at the end of last year as customers prodded by the firm's crackdown on password-sharing created their own accounts. In the 12 countries where it offers adverts - which include some of its biggest markets such as the UK and US - the plan accounted for 40% of the new sign-ups, Netflix said on Tuesday in a quarterly update for investors. "These latest results reaffirm that Netflix is firmly the king among all streamers." Netflix charges £4.99 in the UK and $6.99 per month in the US for the standard plan with adverts, compared with £10.99 and $15.49 without. For the year, Netflix reported more than $33.7bn in revenue in 2023, up more than 6% over 2022.

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