Jan 17, 2022

How delivery apps created 'the Netflix of food ordering'

Despite neither of the pair having worked as a professional chef before, last year they decided to take the plunge, and signed their business up to a new food delivery app called Woodspoon. Before home chefs are accepted by Woodspoon they have to show proof of food safety training, and the company sends someone out to carry out an inspection of their kitchen. While Woodspoon is currently focused on US expansion the concept could also work in the UK, where it is also legal to run a food business from a residential property. In addition to C3 brands, the company is inviting other people's restaurants and food businesses into its ghost kitchens and tech platform, including California's Soom Soom Fresh Mediterranean and Florida's Cindy Lou's Cookies. A Deliveroo spokeswoman confirmed that, currently, the food from each offering still has to be ordered separately via its app.

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